Cover Letters

cover letter

A cover letter is a letter of introduction, usually three to four paragraphs in length, that you attach to your résumé.

The cover letter introduces you to a potential employer and explains why you are suited for a position. Employers may look for individualized and thoughtfully written cover letters as an initial method of screening out applicants who may lack the necessary basic skills or who may not be sufficiently interested in the position. It is a careful blend of direct and persuasive messages.

Often an employer will request or require that a cover letter be included in the materials an applicant submits. There are also occasions when you might submit a cover letter uninvited. For example, if you are initiating an inquiry about possible work or asking someone to send you information or provide other assistance.

With each résumé you send out, always include a cover letter unless the application instructions specifically tell you not to include one.

Characteristics of an Effective Cover Letter

Cover letters should accomplish the following:

• Get the attention of the prospective employer
• Set you apart from any possible competition
• Identify the position you are interested in
• Specify how you learned about the position or company
• Present highlights of your skills and accomplishments
• Reflect your genuine interest
• Use the format of a formal letter

The following video features three tips on how to create a letter that highlights your strengths and how they are relevant to the employer.

You can view the transcript for “Write an Amazing Cover Letter: 3 Golden Rules (Template included)” here (opens in new window).

Check out some samples of cover letters. Remember, the format should generally be plain and traditional.