{"id":126,"date":"2025-04-17T16:34:40","date_gmt":"2025-04-17T16:34:40","guid":{"rendered":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/chapter\/evaluating-rhetorical-context\/"},"modified":"2025-07-24T21:21:09","modified_gmt":"2025-07-24T21:21:09","slug":"evaluating-rhetorical-context","status":"publish","type":"chapter","link":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/chapter\/evaluating-rhetorical-context\/","title":{"raw":"Rhetorical Context: Learn It 2","rendered":"Rhetorical Context: Learn It 2"},"content":{"raw":"<h2>Evaluating Rhetorical Context<\/h2>\r\n<section class=\"textbox example\" aria-label=\"Example\">For example, suppose in a music education course you are asked to read the following speech and then compose an opposing argument:\r\n<blockquote>It is high time for music education to enter the digital age. In its current form, high school music education focuses almost exclusively on large instrumental and vocal ensembles grounded in classical music and conducted by one individual, typically the school\u2019s music teacher. However, today\u2019s average teenager listens to music for four hours a day, most of which is created digitally and produced through computer software, drum kits, and keyboards. Additionally, teens are taking to the internet themselves, recording their own work and sending it out to the world, with approximately 12,000 covers of songs being uploaded every 24 hours.\r\n\r\nAs a former high school band conductor and current music professor at a state university, I train professional musicians and study music education curriculum, and I believe that current music classes are not providing what most students desire and what most future professionals need. As a consequence, high school students are abandoning school music classes. Initiative 952, with its emphasis on digital recording and production, would entice students back to music class and set them on a lifelong love of musicianship. I respectfully urge the board to vote yes on Initiative 952 and fund the education of tomorrow\u2019s musicians.<\/blockquote>\r\n<\/section>\r\n<h3>Understanding the Rhetorical Context of the Speech<\/h3>\r\nTo understand the rhetorical context of the speech, you must ask yourself the following questions:\r\n<ol>\r\n \t<li>Who is the author, speaker, or composer?<\/li>\r\n \t<li>What is the author trying to accomplish? What is his or her purpose?<\/li>\r\n \t<li>What is the author writing about? What is his or her topic?<\/li>\r\n \t<li>Who is the audience?<\/li>\r\n \t<li>What is the occasion, or external motivation, for writing?<\/li>\r\n<\/ol>\r\n<section class=\"textbox example\" aria-label=\"Example\">In the speech above, the <strong>author<\/strong> is a music professor who was formerly a high school band director. His <strong>purpose<\/strong> in writing this speech is to persuade school board members to fund Initiative 952. His <strong>audience<\/strong> includes, narrowly, school board members and, more broadly, anyone interested in music education. His <strong>topic<\/strong> is changing the focus of high school music education to digital composition through the funding of an initiative. The <strong>occasion<\/strong> for the speech is a meeting at which the school board will vote on funding the music education initiative.\r\n\r\n<\/section>\r\n<h3>Creating an Opposing Argument<\/h3>\r\nNow, how does knowing the speech\u2019s rhetorical context help you in writing an opposing argument? Let\u2019s consider your rhetorical context.\r\n<ol>\r\n \t<li>\u00a0Who are you as a reader of a text and an author of a response?<\/li>\r\n \t<li>\u00a0What is your purpose in reading and then writing?<\/li>\r\n \t<li>\u00a0What are you reading and writing about?<\/li>\r\n \t<li>\u00a0Who is your audience?<\/li>\r\n \t<li>\u00a0What is the occasion, or external motivation, for your reading and writing?<\/li>\r\n<\/ol>\r\n<section class=\"textbox example\" aria-label=\"Example\">Your assignment requires you to <strong>read<\/strong> and respond as an <strong>author<\/strong> opposing the original speech. Your <strong>purpose<\/strong> is to persuade readers that the speech\u2019s argument is flawed. Your <strong>topic<\/strong> will be the speech and the proposed initiative. Your <strong>audience<\/strong> is your professor. The <strong>occasion<\/strong>, for you, is a course assignment and probably the desire to do well on the paper.\r\n\r\n<\/section>\r\n<h3>Understanding the Rhetorical Context of Your Assignment<\/h3>\r\nHow can you use the rhetorical context of the music professor\u2019s argument to help you meet the rhetorical context of your assignment?\r\n\r\n<section class=\"textbox example\" aria-label=\"Example\">Knowing that the author is a music professor, you decide to Google him to learn more about him. On his university\u2019s website, you learn that his specialty is contemporary, digital music. You wonder if his scholarly interests might have affected his position on this argument and begin to consider ways that you could address his bias in your own paper. You also note that several other professors in his department are specialists in classical music and decide to investigate what they have written on the topic, finding several have written in support of the classical approach to music education. Your own professor has emphasized using academic sources, so you decide to use some of the classical music specialists as sources for your paper.\r\n\r\nYou also find the author\u2019s LinkedIn page where he mentions an online product he has developed to bring digital tools to music classrooms. Since the occasion of his writing is a school board meeting where members could potentially vote to purchase such a product, you wonder if his motivation for funding the initiative might be linked to his desire to sell his product. Since your assignment requires you to oppose his argument, you decide to raise the possibility that the speechwriter may be motivated by selling digital tools rather than improving music education.\r\n\r\n<\/section>Examining the rhetorical context in which a writer is operating helps you understand an author\u2019s biases and agendas as well as the influences surrounding the writer that may have affected their composition. Examining the rhetorical context in which you, as a reader\/responder, are operating helps you situate the text rhetorically, become aware of your own position, and respond to the text appropriately.\r\n\r\n[caption id=\"attachment_4155\" align=\"aligncenter\" width=\"680\"]<img class=\"wp-image-4155 size-full\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/4975\/2020\/02\/08005733\/Screen-Shot-2020-05-07-at-5.53.03-PM.png\" alt=\"Two circles overlapping to create a Venn diagram. One circle is the rhetorical context for readers and the other circles in the writer's context.\" width=\"680\" height=\"405\" \/> <strong>Figure 1<\/strong>. Both the writer and the reader are influenced by their unique rhetorical contexts for any given situation.[\/caption]\r\n\r\n<section class=\"textbox tryIt\" aria-label=\"Try It\">Below is an excerpt from the advance text of a speech then-Senator John F. Kennedy gave just a few days before he won the election to become the 35th U.S. president. Read the excerpt, and then answer the questions.\r\n<blockquote>We live in a fast-moving nation. But one thing constant from the birth of our Republic has been our faith in education and our determination to make it available to all our citizens.\r\n\r\nIt was Aristotle, more than 2,000 years ago, who said: \"The neglect of education ruins the constitution of the country.\" And Thomas Jefferson echoed these principles when he wrote to a friend in 1786 that \"the most important bill is that for the diffusion of knowledge among the people. No other sure foundation can be devised for the preservation of freedom and happiness.\"\r\n\r\nThus the value and importance of education was at the foundation of Western thought\u2014and was again present at the foundation of the American Republic. . . .\r\n\r\nToday I want to discuss education with you\u2014the current crisis in our educational system is a crisis caused by our failure to meet our responsibilities over the past 8 years; and tell you what I think we must do in the future to build an educational system to meet our expanding needs. . . .\r\n\r\nWhere, then, have we failed in the past eight years? And what must we do for the future?\r\n\r\nFirst, we have failed to provide adequate classrooms for our expanding school population. Today we have 131,000 classrooms fewer than we need\u2014and, at our current rate of construction shortage is actually increasing. The result is double shifts, obsolete, overcrowded, and even dangerous classrooms.\r\n\r\nIn one community a dog kennel was converted into a school where four classes were being held. In an adjoining town the school superintendent said, \"I only wish I had a dog kennel to use.\" In another area the school board is renting 2 windowless, cinder block factories to house 883 children\u2014while in other cities kindergarten children are being taught in firetraps. . . .\r\n\r\nSecond, we have failed to provide enough well-trained and well-paid teachers. Today we need 135,000 more teachers. Almost three million schoolchildren are being taught by teachers working on substandard certificates. And as our school population expands in the next decade, one-and-a-half million more teachers\u2014one-third of all our college graduates\u2014will be needed to keep our educational system going. We are not attracting bright young men and women into teaching because the salaries which we pay our teachers are shamefully low. . . .\r\n\r\nTherefore, I propose the enactment of a Student Loan Insurance Act\u2014modeled on the highly successful program which has been adopted by my native State of Massachusetts. Under this program the Federal Government\u2014in return for a small premium\u2014would guarantee student loans made by colleges and universities. Thus colleges would be able to secure funds adequate to meet the pressing financial needs of all of its students\u2014so that no able student would have to leave school because he could not pay his expenses. Although a small special revolving fund would be required, Federal payments would be made only in the unlikely event of default. Basic responsibility for repayment would be in the hands of the student, and the loan program itself would be administered by the individual college or university. In this way we can make sure that no bright young American is denied a college education. . . .\r\n\r\nAbraham Lincoln once said that \"He has the right to criticize who has the heart to help.\" We of the Democratic Party criticize our educational system\u2014and the leadership which has permitted it to falter\u2014because we have the heart to help, and, even more, the programs and the leadership which can build an educational system of which all Americans can be proud.[footnote]John F. Kennedy: \"Speech by Senator John F. Kennedy, Beverly Hilton Hotel, Los Angeles, CA - (Advance Release Text),\" November 2, 1960. Online by Gerhard Peters and John T. Woolley, The American Presidency Project. http:\/\/www.presidency.ucsb.edu\/ws\/?pid=25930.[\/footnote]<\/blockquote>\r\n[ohm2_question]34303[\/ohm2_question][ohm2_question]34304[\/ohm2_question][ohm2_question]34305[\/ohm2_question]\r\n\r\n<\/section>","rendered":"<h2>Evaluating Rhetorical Context<\/h2>\n<section class=\"textbox example\" aria-label=\"Example\">For example, suppose in a music education course you are asked to read the following speech and then compose an opposing argument:<\/p>\n<blockquote><p>It is high time for music education to enter the digital age. In its current form, high school music education focuses almost exclusively on large instrumental and vocal ensembles grounded in classical music and conducted by one individual, typically the school\u2019s music teacher. However, today\u2019s average teenager listens to music for four hours a day, most of which is created digitally and produced through computer software, drum kits, and keyboards. Additionally, teens are taking to the internet themselves, recording their own work and sending it out to the world, with approximately 12,000 covers of songs being uploaded every 24 hours.<\/p>\n<p>As a former high school band conductor and current music professor at a state university, I train professional musicians and study music education curriculum, and I believe that current music classes are not providing what most students desire and what most future professionals need. As a consequence, high school students are abandoning school music classes. Initiative 952, with its emphasis on digital recording and production, would entice students back to music class and set them on a lifelong love of musicianship. I respectfully urge the board to vote yes on Initiative 952 and fund the education of tomorrow\u2019s musicians.<\/p><\/blockquote>\n<\/section>\n<h3>Understanding the Rhetorical Context of the Speech<\/h3>\n<p>To understand the rhetorical context of the speech, you must ask yourself the following questions:<\/p>\n<ol>\n<li>Who is the author, speaker, or composer?<\/li>\n<li>What is the author trying to accomplish? What is his or her purpose?<\/li>\n<li>What is the author writing about? What is his or her topic?<\/li>\n<li>Who is the audience?<\/li>\n<li>What is the occasion, or external motivation, for writing?<\/li>\n<\/ol>\n<section class=\"textbox example\" aria-label=\"Example\">In the speech above, the <strong>author<\/strong> is a music professor who was formerly a high school band director. His <strong>purpose<\/strong> in writing this speech is to persuade school board members to fund Initiative 952. His <strong>audience<\/strong> includes, narrowly, school board members and, more broadly, anyone interested in music education. His <strong>topic<\/strong> is changing the focus of high school music education to digital composition through the funding of an initiative. The <strong>occasion<\/strong> for the speech is a meeting at which the school board will vote on funding the music education initiative.<\/p>\n<\/section>\n<h3>Creating an Opposing Argument<\/h3>\n<p>Now, how does knowing the speech\u2019s rhetorical context help you in writing an opposing argument? Let\u2019s consider your rhetorical context.<\/p>\n<ol>\n<li>\u00a0Who are you as a reader of a text and an author of a response?<\/li>\n<li>\u00a0What is your purpose in reading and then writing?<\/li>\n<li>\u00a0What are you reading and writing about?<\/li>\n<li>\u00a0Who is your audience?<\/li>\n<li>\u00a0What is the occasion, or external motivation, for your reading and writing?<\/li>\n<\/ol>\n<section class=\"textbox example\" aria-label=\"Example\">Your assignment requires you to <strong>read<\/strong> and respond as an <strong>author<\/strong> opposing the original speech. Your <strong>purpose<\/strong> is to persuade readers that the speech\u2019s argument is flawed. Your <strong>topic<\/strong> will be the speech and the proposed initiative. Your <strong>audience<\/strong> is your professor. The <strong>occasion<\/strong>, for you, is a course assignment and probably the desire to do well on the paper.<\/p>\n<\/section>\n<h3>Understanding the Rhetorical Context of Your Assignment<\/h3>\n<p>How can you use the rhetorical context of the music professor\u2019s argument to help you meet the rhetorical context of your assignment?<\/p>\n<section class=\"textbox example\" aria-label=\"Example\">Knowing that the author is a music professor, you decide to Google him to learn more about him. On his university\u2019s website, you learn that his specialty is contemporary, digital music. You wonder if his scholarly interests might have affected his position on this argument and begin to consider ways that you could address his bias in your own paper. You also note that several other professors in his department are specialists in classical music and decide to investigate what they have written on the topic, finding several have written in support of the classical approach to music education. Your own professor has emphasized using academic sources, so you decide to use some of the classical music specialists as sources for your paper.<\/p>\n<p>You also find the author\u2019s LinkedIn page where he mentions an online product he has developed to bring digital tools to music classrooms. Since the occasion of his writing is a school board meeting where members could potentially vote to purchase such a product, you wonder if his motivation for funding the initiative might be linked to his desire to sell his product. Since your assignment requires you to oppose his argument, you decide to raise the possibility that the speechwriter may be motivated by selling digital tools rather than improving music education.<\/p>\n<\/section>\n<p>Examining the rhetorical context in which a writer is operating helps you understand an author\u2019s biases and agendas as well as the influences surrounding the writer that may have affected their composition. Examining the rhetorical context in which you, as a reader\/responder, are operating helps you situate the text rhetorically, become aware of your own position, and respond to the text appropriately.<\/p>\n<figure id=\"attachment_4155\" aria-describedby=\"caption-attachment-4155\" style=\"width: 680px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4155 size-full\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/4975\/2020\/02\/08005733\/Screen-Shot-2020-05-07-at-5.53.03-PM.png\" alt=\"Two circles overlapping to create a Venn diagram. One circle is the rhetorical context for readers and the other circles in the writer's context.\" width=\"680\" height=\"405\" \/><figcaption id=\"caption-attachment-4155\" class=\"wp-caption-text\"><strong>Figure 1<\/strong>. Both the writer and the reader are influenced by their unique rhetorical contexts for any given situation.<\/figcaption><\/figure>\n<section class=\"textbox tryIt\" aria-label=\"Try It\">Below is an excerpt from the advance text of a speech then-Senator John F. Kennedy gave just a few days before he won the election to become the 35th U.S. president. Read the excerpt, and then answer the questions.<\/p>\n<blockquote><p>We live in a fast-moving nation. But one thing constant from the birth of our Republic has been our faith in education and our determination to make it available to all our citizens.<\/p>\n<p>It was Aristotle, more than 2,000 years ago, who said: &#8220;The neglect of education ruins the constitution of the country.&#8221; And Thomas Jefferson echoed these principles when he wrote to a friend in 1786 that &#8220;the most important bill is that for the diffusion of knowledge among the people. No other sure foundation can be devised for the preservation of freedom and happiness.&#8221;<\/p>\n<p>Thus the value and importance of education was at the foundation of Western thought\u2014and was again present at the foundation of the American Republic. . . .<\/p>\n<p>Today I want to discuss education with you\u2014the current crisis in our educational system is a crisis caused by our failure to meet our responsibilities over the past 8 years; and tell you what I think we must do in the future to build an educational system to meet our expanding needs. . . .<\/p>\n<p>Where, then, have we failed in the past eight years? And what must we do for the future?<\/p>\n<p>First, we have failed to provide adequate classrooms for our expanding school population. Today we have 131,000 classrooms fewer than we need\u2014and, at our current rate of construction shortage is actually increasing. The result is double shifts, obsolete, overcrowded, and even dangerous classrooms.<\/p>\n<p>In one community a dog kennel was converted into a school where four classes were being held. In an adjoining town the school superintendent said, &#8220;I only wish I had a dog kennel to use.&#8221; In another area the school board is renting 2 windowless, cinder block factories to house 883 children\u2014while in other cities kindergarten children are being taught in firetraps. . . .<\/p>\n<p>Second, we have failed to provide enough well-trained and well-paid teachers. Today we need 135,000 more teachers. Almost three million schoolchildren are being taught by teachers working on substandard certificates. And as our school population expands in the next decade, one-and-a-half million more teachers\u2014one-third of all our college graduates\u2014will be needed to keep our educational system going. We are not attracting bright young men and women into teaching because the salaries which we pay our teachers are shamefully low. . . .<\/p>\n<p>Therefore, I propose the enactment of a Student Loan Insurance Act\u2014modeled on the highly successful program which has been adopted by my native State of Massachusetts. Under this program the Federal Government\u2014in return for a small premium\u2014would guarantee student loans made by colleges and universities. Thus colleges would be able to secure funds adequate to meet the pressing financial needs of all of its students\u2014so that no able student would have to leave school because he could not pay his expenses. Although a small special revolving fund would be required, Federal payments would be made only in the unlikely event of default. Basic responsibility for repayment would be in the hands of the student, and the loan program itself would be administered by the individual college or university. In this way we can make sure that no bright young American is denied a college education. . . .<\/p>\n<p>Abraham Lincoln once said that &#8220;He has the right to criticize who has the heart to help.&#8221; We of the Democratic Party criticize our educational system\u2014and the leadership which has permitted it to falter\u2014because we have the heart to help, and, even more, the programs and the leadership which can build an educational system of which all Americans can be proud.<a class=\"footnote\" title=\"John F. Kennedy: &quot;Speech by Senator John F. Kennedy, Beverly Hilton Hotel, Los Angeles, CA - (Advance Release Text),&quot; November 2, 1960. Online by Gerhard Peters and John T. Woolley, The American Presidency Project. http:\/\/www.presidency.ucsb.edu\/ws\/?pid=25930.\" id=\"return-footnote-126-1\" href=\"#footnote-126-1\" aria-label=\"Footnote 1\"><sup class=\"footnote\">[1]<\/sup><\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" id=\"ohm34303\" class=\"resizable\" src=\"https:\/\/ohm.one.lumenlearning.com\/multiembedq.php?id=34303&theme=lumen&iframe_resize_id=ohm34303&source=tnh&show_question_numbers\" width=\"100%\" height=\"150\"><\/iframe><iframe loading=\"lazy\" id=\"ohm34304\" class=\"resizable\" src=\"https:\/\/ohm.one.lumenlearning.com\/multiembedq.php?id=34304&theme=lumen&iframe_resize_id=ohm34304&source=tnh&show_question_numbers\" width=\"100%\" height=\"150\"><\/iframe><iframe loading=\"lazy\" id=\"ohm34305\" class=\"resizable\" src=\"https:\/\/ohm.one.lumenlearning.com\/multiembedq.php?id=34305&theme=lumen&iframe_resize_id=ohm34305&source=tnh&show_question_numbers\" width=\"100%\" height=\"150\"><\/iframe><\/p>\n<\/section>\n<hr class=\"before-footnotes clear\" \/><div class=\"footnotes\"><ol><li id=\"footnote-126-1\">John F. Kennedy: \"Speech by Senator John F. Kennedy, Beverly Hilton Hotel, Los Angeles, CA - (Advance Release Text),\" November 2, 1960. Online by Gerhard Peters and John T. Woolley, The American Presidency Project. http:\/\/www.presidency.ucsb.edu\/ws\/?pid=25930. <a href=\"#return-footnote-126-1\" class=\"return-footnote\" aria-label=\"Return to footnote 1\">&crarr;<\/a><\/li><\/ol><\/div>","protected":false},"author":6,"menu_order":18,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Rhetorical Context Practice Activity\",\"author\":\"\",\"organization\":\"Ole Miss\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"},{\"type\":\"copyrighted_video\",\"description\":\"The Rhetorical Situation\",\"author\":\"\",\"organization\":\"University of Maryland, Baltimore Writing Center\",\"url\":\"https:\/\/youtu.be\/A-eRycqjzbg\",\"project\":\"\",\"license\":\"arr\",\"license_terms\":\"Standard YouTube License\"},{\"type\":\"cc\",\"description\":\"Rhetorical Context\",\"author\":\"Karen Forgette\",\"organization\":\"University of Mississippi\",\"url\":\"\",\"project\":\"PLATO Project\",\"license\":\"cc-by-sa\",\"license_terms\":\"\"}]","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"part":110,"module-header":"learn_it","content_attributions":[{"type":"cc","description":"Rhetorical Context Practice Activity","author":"","organization":"Ole Miss","url":"","project":"","license":"cc-by","license_terms":""},{"type":"copyrighted_video","description":"The Rhetorical Situation","author":"","organization":"University of Maryland, Baltimore Writing Center","url":"https:\/\/youtu.be\/A-eRycqjzbg","project":"","license":"arr","license_terms":"Standard YouTube License"},{"type":"cc","description":"Rhetorical Context","author":"Karen Forgette","organization":"University of Mississippi","url":"","project":"PLATO Project","license":"cc-by-sa","license_terms":""}],"internal_book_links":[],"video_content":null,"cc_video_embed_content":{"cc_scripts":"","media_targets":[]},"try_it_collection":null,"_links":{"self":[{"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/chapters\/126"}],"collection":[{"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/wp\/v2\/users\/6"}],"version-history":[{"count":7,"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/chapters\/126\/revisions"}],"predecessor-version":[{"id":3313,"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/chapters\/126\/revisions\/3313"}],"part":[{"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/parts\/110"}],"metadata":[{"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/chapters\/126\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/wp\/v2\/media?parent=126"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/pressbooks\/v2\/chapter-type?post=126"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/wp\/v2\/contributor?post=126"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/content.one.lumenlearning.com\/englishcomp1\/wp-json\/wp\/v2\/license?post=126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}