Counterarguments: Apply It

  • Describe strategies for refutation and rebuttal
  • Evaluate rebuttal and refutation strategies
  • Examine ways to organize arguments, like Toulmin’s schema

Why Include Counterarguments?

If you’re working hard to build a strong argument, it might feel strange—even a little self-defeating—to stop and explain points that disagree with you. Why give your audience reasons not to believe you? Shouldn’t you just focus on proving your point?

Actually, acknowledging the other side does the opposite of weakening your case—it strengthens it. Including a counterargument shows your readers that you’ve thought critically about the issue, considered multiple perspectives, and are prepared to respond to reasonable objections. That makes you look more informed, more balanced, and more trustworthy.

Think of it like this: would you be more convinced by someone who says “I’ve considered the alternatives and here’s why my view still stands,” or someone who pretends those alternatives don’t exist? Addressing counterarguments isn’t about admitting defeat—it’s about showing that your argument holds up, even under pressure.

This video explains who counterarguments make your argument more effective using an example.

You can view the transcript for “Counterarguments” here (opens in new window).